About our company
Incentive Research Africa (IRA) is a company which focuses on developing IRA platform and implementing its projects. IRA platform is an online platform which will deal with market research and opinion pulling in different African countries to help organizations to get customized and tailor made information to inform their decision on various areas such as products, services, designs, health etc.
The platform will be used as a round table discussion where specific users in our database will be asked specific questions according to the need of our clients. The platform uses incentive mechanisms to award its users to increase traffic and meet the diverse demands for our clients. Through the agreement between IRA and clients the research surveys will be attained with the least possible involvement of intermediaries.
The platform will be a collaboration tool for a community of users and private & public organizations working together to make research more affordable and more accessible.
Users will register in the platform by providing their basic information such as their names, gender, year of birth, occupation, location, hobbies etc. After registration users will be allowed to login onto the platform, decide on which survey (s) would like to participate and the record of their answers, opinions, views or suggestions are stored. After the successful completion of all the questions, a user will collect his/her Diligence Tokens by confirming the submission. The data will be analyzed by the system and report results will be sent directly to the client.
Our mission is to make quality market research which is reliable, transparent and accurate accessible and affordable to everyone
Our vision is to be Africa’s best research company by 2025 using a digital model of operation. We believe that doing so will address solutions to many of the challenges African nations face today
- We work as a team
- We connect Africa
- We Simplify researches
- We commit to our clients
- People are the source of our strength